Home 2011 April
formats

MasterCard Changes to Chargeback Policy Benefits Online Merchants

Published on April 15, 2011, by in Industry News.

A recent rule change from MasterCard shifts the liability from merchants to issuers when subsequent fraud related chargebacks come in for a credit card account that has already had two fraud chargebacks and should have been closed by the issuer. This rule change applies to specific chargeback reason codes and will benefit merchants for chargeback

(More)…

 
formats

7 Ways to Keep Customers Coming Back

Published on April 11, 2011, by in Sales Conversion.

Now more than ever, merchants need to focus on how they can keep customers coming back to their website. Focusing on increasing repeat business will increase efficiency and create long lasting relationships with brand loyal consumers.  Here’s 7 ideas to help increase sales conversion through getting consumers to return to your website. Read More

 
© The Fraud Practice LLC 2012