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Black Friday Sets New U.S. Total Online Sales Record, Surpassed by Cyber Monday Days Later

Consumers continue to shop more online and from their mobile devices on Thanksgiving, Black Friday and Cyber Monday with another record-setting year. Black Friday 2016 turned out to be the third largest desktop eCommerce shopping day of all-time  in the U.S., but Adobe, including mobile commerce, estimated online Black Friday sales to reach $3.34 billion,

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Decline in Total Retail Sales Over Thanksgiving Weekend Followed by Largest U.S. Online Shopping Day Ever

In the four days from Thanksgiving to the following Sunday total U.S. retail spending declined, but eCommerce retail enjoyed strong growth over the holiday weekend and an even better Cyber Monday as it became the first time online spending in the United States eclipsed $2 billion in a single day. Preliminary estimates following the largest

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Conversion Rates 3 Times Higher on Desktops Compared to Smartphones on Black Friday

A recent IBM Digital Analytics Benchmark report provides a plethora of great statistics about online and mobile traffic as well as shopping on Black Friday and Thanksgiving. While several notable findings emerge, these analytics reinforce trends that have been observed before: consumers are using smartphones to browser but tablets and PCs to buy, and iOS

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